Esports organization Complexity Gaming announced a partnership with Limit, one of the largest World of Warcraft guilds in the United States, to enhance competitive PvE (Player-vs-Environment) competitions in North America.
According to a statement, the agreement means the Limit will become part of the Complexity brand, renaming itself to Complexity Limit. The deal marks the first time Complexity has made a formal presence in the World of Warcraft PvE space. With this partnership, the two organizations seek to “bring PvE into the spotlight and create unique opportunities for fans.”
By merging the two brands and combining their resources, the partnership will allow both organizations to connect with each others’ audiences and amplify this specific form of competitive entertainment, which features “Race to World First” events – where players level up quickly to battle challenging bosses in record time – and more. These raid events draw hundreds of thousands of views on Twitch.
“Limit is globally recognized as one of the most successful and veteran raiding guilds in World of Warcraft, and we’re excited to welcome them to the Complexity family,” said Complexity Gaming founder and CEO Jason Lake in a statement. “They are the perfect partner to work alongside to bring a compelling and engaging new experience to our collective communities and beyond.”
Complexity sees this partnership as a return to the World of Warcraft scene, a space it hasn’t been a part of in years. Complexity Limit’s near-term goal is to topple rival guild Method and become the first to bring down the powerful creature, N’zoth.